Honda Power Equipment

Honda Canada's Power Equipment division needed a new website design that was intuitive and built with best practices and current standards.

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The Challenge

Honda's web presence was visually outdated, not built for mobile users, difficult to navigate, and was cumbersome to maintain during regular campaigns, sales and model year updates. It wasn't consistent with the quality and brand of Honda Canada.

The process

Based on previously built wireframe templates, each page was designed individually based on functionality and goals. Designs were packaged and supplied to developers to build on a custom CMS platform.

The results

A modern website designed to support ease of model year updates and rotating campaign messages, while upholding Honda's global brand standards. Users could easily navigate the site, find store locations and receive current, relevant promos and cost information.

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